Ricardo Antonio Rojas Guerra
Senior Sales & Operations Manager
Santo Domingo
Summary
Large experience in business, marketing and operations throughout transnational companies.
Goal oriented, natural leader, communicator and negotiator.
High levels of responsability and coomitment since Day 1.
Overview
34
34
years of professional experience
2
2
Languages
Work History
Operations Manager
Suplegas
05.2023 - Current
- Developed and implemented strategies to increase sales and profitability.
- Coordinated maintenance activities to ensure a clean, safe, and fully operational facility at all times.
- Managed team of four direct reports across 20 service stations.
- Managed inventory levels to minimize stock shortages while reducing holding costs.
- Oversaw financial management of the service station, including budgeting, cost control, and revenue tracking.
- Optimized store layout for enhanced customer flow leading to an increase in impulse purchases.
- Established performance metrics for employees to evaluate their progress toward meeting company objectives regularly.
- Implemented loss prevention measures to reduce shrinkage and maintain accurate inventory records.
- Implemented innovative marketing tactics to attract new customers and retain existing clientele effectively.
General Manager
RICOVA CORPORATION
01.2016 - 01.2023
- Cultivated strong relationships with clients, vendors, and partners to ensure long-term success and loyalty.
- Monitored financial performance (US$900,000.00 monthly sales), set budgets and controlled expenses to provide financial stability and long-term organizational growth.
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Developed and executed strategic plans to meet recycling goals, continuously adapting to evolving industry standards.
- Served as a liaison between various government agencies, community organizations, and private companies involved in waste management initiatives.
- Oversaw the establishment of collection points throughout the community for convenient access to recycling services by residents.
- Maintained accurate records on program activities, providing timely reports to relevant stakeholders as needed.
- Negotiated contracts with service providers, securing the most cost-effective solutions for waste management services.
- Established partnerships with local businesses for increased recycling opportunities and sustainable practices.
Sales Project Manager
Aquatec Water Technologies
06.2012 - 12.2015
- Identified and resolved construction issues promptly to prevent delays.
- Monitored daily progress on-site to maintain a clear understanding of challenges faced by the team members or any required adjustments in plans or schedules.
- Monitored subcontractor operations and applied effective time, resource, and money management strategies to delivery under-budget project completion.
- Communicated daily with vendors to keep project fully operational.
- Verified completed projects met approved time, quality, and cost estimates.
- Improved project efficiency by streamlining communication between architects, engineers, and subcontractors.
Franchise Manager Central America
Shell Company
01.2004 - 04.2012
- Developed and maintained positive relationships with clients in assigned sales territories.
- Organized regular sales meetings, providing comprehensive updates on market trends, competitor analysis, and new product developments.
- Managed team of 15 regional sales representatives and consistently achieved high sales targets.
- Increased regional sales by implementing strategic marketing plans and nurturing key client relationships.
- Cultivated strong partnerships with distributors and retailers to increase product visibility and drive sales volume.
Retail Sales Manager
ChevronTexaco
02.1991 - 11.2003
- Managed team of ten direct reports across 35 service stations.
- Ensured compliance with local regulations through diligent adherence to licensing requirements and environmental standards.
- Enhanced workplace safety by conducting regular hazard assessments and enforcing strict compliance with safety regulations.
- Provided exceptional customer service through prompt resolution of complaints or concerns, ensuring repeat business.
- Oversaw financial management of the service station, including budgeting, cost control, and revenue tracking.
- Optimized store layout for enhanced customer flow leading to an increase in impulse purchases.
- Established performance metrics for employees to evaluate their progress toward meeting company objectives regularly.
- Implemented loss prevention measures to reduce shrinkage and maintain accurate inventory records.
- Organized regular employee training sessions on topics such as product knowledge, sales techniques, and customer service skills.
- Implemented innovative marketing tactics to attract new customers and retain existing clientele effectively.
- Facilitated team meetings to improve communication among staff members, fostering a collaborative work environment.
- Boosted sales through effective merchandising strategies, staff training, and promotional campaigns.
- Improved customer satisfaction by implementing efficient service station procedures and streamlining workflow.
Education
Project Management Bachelor - Business Administration And Management
Louis University
Panamá 12.2012
Bachelor Of Business Administration And Management - Business And Managerial Economics
Panamá University
Panamá 12.1995
Skills
Sales and Marketing Expert
Timeline
Operations Manager
Suplegas
05.2023 - Current
General Manager
RICOVA CORPORATION
01.2016 - 01.2023
Sales Project Manager
Aquatec Water Technologies
06.2012 - 12.2015
Franchise Manager Central America
Shell Company
01.2004 - 04.2012
Retail Sales Manager
ChevronTexaco
02.1991 - 11.2003
Project Management Bachelor - Business Administration And Management
Louis University
Bachelor Of Business Administration And Management - Business And Managerial Economics
Panamá University
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