Rafael Bayardo Hernández
Computer Systems Engineer / Marketing Master
Santo Domingo,Distrito Nacional
Summary
Dynamic Sales Manager with a proven track record at Nase Group, driving revenue growth through strategic planning and exceptional client relationship management. Expert in pipeline acceleration and objection handling, I foster long-term partnerships, achieving significant sales increases while mentoring teams to enhance performance and optimize profitability.
Overview
18
18
years of professional experience
2
2
Languages
Work History
Sales Manager
Nase Group
Santo Domingo, Nacional
02.2018 - 11.2025
- Handled customer relations issues, enabling quick resolution, and client satisfaction, 2,500 times.
- Increased sales revenue by developing and implementing effective sales strategies that boosted sales up to 6X the target.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services and new lines of services. Increased clients retention by a 98.5%.
- Built long-lasting client relationships through excellent customer service and consistent follow-ups.
- Analyzed market trends to identify new business opportunities, leading to expansion into profitable territories.
- Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business. And drove them to grow exponentially, from 0.00 up to 300 hundred thousands dollars.
- Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success. from a 5 member sales team to 5X that number.
Manager of Business Development and Sales
Gobtech, Srl
Santo Domingo, , Nacional
01.2008 - 10.2016
- Multiply with my team the sales revenue over (10X)
- Conducted regular territory analyses to allocate resources effectively for optimal coverage and market penetration.
- Collaborated with sales, marketing and other internal teams to meet shared goals.
- Increased sales revenue by implementing strategic business development plans and fostering strong client relationships.
- Established long-term relationships with key industry players which helped in gaining valuable insights into emerging trends.
- Organized product demonstrations at trade shows/events which positively impacted brand awareness among potential customers.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Mentored junior sales staff for improved performance, providing guidance on best practices and customized training programs.
- Developed deep understanding of customer needs, priorities and pain points to deliver customized service.
- Built diverse sales pipeline to exceed quota targets in up to 6X.
Education
Master of Science - Marketing
INSTITUTO TECNOLOGICO DE SANTO DOMINGO (INTEC)
Santo Domingo, Distrito Nacional 05.2001 -
Bachelor of Science - Information And Computer Systems
APEC UNIVERSITY
Santo Domingo, Dominican Republic 05.2001 -
Skills
Sales planning
Client relationship management
Staff management
Business planning
Objection Handling Mastery
Verbal and written communication
New business development
Pipe line Acceleration
Expert Closing Strategies
Data Drive Aproach
Relationship building
Profitability optimization
KPI tracking
Sales operations
Timeline
Sales Manager
Nase Group
02.2018 - 11.2025
Manager of Business Development and Sales
Gobtech, Srl
01.2008 - 10.2016
Master of Science - Marketing
INSTITUTO TECNOLOGICO DE SANTO DOMINGO (INTEC)
05.2001 -
Bachelor of Science - Information And Computer Systems
APEC UNIVERSITY
05.2001 -