Karsheen Azeem
Uniondale,NY
Summary
Results-driven Marketing Specialist adept at managing tight deadlines and fostering relationships with high-value customers. Proven success in collaborating with diverse teams to create and implement effective marketing strategies. Skilled in data analysis and market research, leveraging insights to enhance campaign performance. Aspires to drive innovative marketing solutions that elevate brand visibility and customer engagement.
Overview
5
5
years of professional experience
Work History
Digital Specialist/Influencer
DreamTeam Music Group LLC
New York
08.2021 - Current
- Research, gather, plan and post compelling content that supports the voice, tone, and style of our artists
- Identify and research high impact content types to drive maximum reach and engagement for artist sites
- Manage client expectations, communication and performance metrics
- Incorporate constantly evolving technologies and processes into the client solution delivery process
- Exhibited strong technical and analytical skills to assess and routinely lead improve marketing campaigns over their lifecycle
- Measures and reports on channel and campaign performance and assesses against goals
- Optimize web marketing strategy (via Instagram and tiktok) and manage web resources to increase traffic and influence lead generation, in connection with key campaigns
- Innovative, results-oriented, self-starter capable of coordinating numerous projects simultaneously in a fast-paced team environment
Doorman
Brown Harris Stevens
New York, NY
04.2024 - 09.2024
- Observed outside area and entrance for safety and possible hazards, conducted ongoing inspection of sidewalks, cleared snow, ice and debris and reported serious hazards.
- Met and greeted tenants, vendors and guests, tracked non-residents via sign-in logbook, denied entry to unauthorized people and answered front-desk telephone.
- Deterred criminal activity, vandalism, and general misconduct by providing expert and highly visible security presence at facilities.
Account Manager
Ascension Management Inc
Staten Island, NY
11.2019 - 08.2020
- Manage and create new and ongoing database marketing projects and manage database lists
- Collaborate with management and digital marketing managers and Product managers to coordinate band-originated site content
- Manage ongoing quality assurance of artists' online presences
- Identify and execute marketing opportunities with new technologies and partners
- Develop and advise on marketing strategies by understanding client expectations, assessing feasibility and identifying marketing and advertising opportunities for our clients
- Report performance of digital marketing campaigns, and assess against goals (ROI and KPIs); optimize key metrics across the campaign lifecycle
- Oversee social media ads (YouTube, Facebook and Instagram) and manage Facebook Business Manager
Education
B.A. - Communications
SUNY Albany
Albany05.2016
Associate of Arts - Communications
Fashion And Collegiate Entrepreneurs
AlbanySkills
- Proficient in Microsoft Office
- Content creation
- Data analysis
- Social media management
- Digital marketing
- Performance reporting
- Search engine optimization
- Client relationship management
- Marketing strategy
- Brand management
- Attention to detail
- Effective communication
- Problem solving
- Time management
- Salesforce
- Influencer marketing
- Pay-per-click advertising
- Digital marketing strategy
Timeline
Doorman
Brown Harris Stevens
04.2024 - 09.2024
Digital Specialist/Influencer
DreamTeam Music Group LLC
08.2021 - Current
Account Manager
Ascension Management Inc
11.2019 - 08.2020
B.A. - Communications
SUNY Albany
Associate of Arts - Communications
Fashion And Collegiate Entrepreneurs