Overview
Work History
Education
Skills
Certification
Timeline
Generic

Beatriz Llerena Miniño

Punta Cana,La Altagracia

Overview

13
13
years of professional experience
1
1
Certification

Work History

Director (Senior Sales & Business Development)

Playa Hotels & Resorts
03.2024 - Current
  • Development and transition of on site tour sales to a fully developed and operational DMC for all Playa Hotels & Resorts in the Dominican Republic (5 properties)
  • Agreement negotiations with local vendors for exclusive experiences and special rates
  • Initiated full operations after 4 months of development
  • Participation in top industry events
  • Addition of a full line of business in the operations segment
  • Created graphic design for promotions and marketing


Regional Director of Sales & Operations

Connect DMC
07.2022 - 03.2024
  • Overlook all operations and sales for the destination
  • Proposed many new developments to be able to retain and bring in additional clients
  • Managed to exceed assigned budget for the company, being Punta Cana the most successful of all branches

Associate Director of Group Sales

Melia Hotels International
10.2021 - 05.2022

Oversee sales for all Regional Group Sales Managers on site, under the supervision of the Regional Director of Group Sales on site to make sure times were being met and work on elaborated reports participating in weekly calls with the coporate MICE team.

Regional Group Sales Manager

Melia Hotels International
03.2021 - 10.2021

Regional Groups Sales Manager for the Dominican Republic MICE Segment in the corporate offices for all DR properties: Paradisus Palma Real Punta Cana; Paradisus Grand Cana; Melia Caribe Beach; Melia Punta Cana Beach

Main focus in United States Mid-West and East Coast, Europe, Central & South America and Asia

Hospitality Group Sales Manager

Grupo Puntacana
07.2019 - 05.2020
  • Group sales for The Westin Punta Cana Resort & Cub + Tortuga Bay Punta Cana + Four Points by Sheraton.


Collaboration ended in this property because of COVID-19 Pandemic all departments were reduced.

Group Sales Manager

Playa Hotels & Resorts
01.2018 - 06.2019
  • Groups sales, working side-by-side with our local market. Creating promotions, strategic sales plan, site inspections, FamTrips, attending local and international tradeshows and overseeing operations on site.

    Working with local and international TTOO & TA, promotions - presentations - trainings - marketing. Managed to increase the MICE segment on a full renovated property.

Group Sales Manager

AMResorts
04.2016 - 01.2018
  • Secrets Cap Cana: Full new property opening, conducting 60 plus hard hat site inspections and created the department from scratch. Generating US$ 12,000,000.00 (19,000 room nights) in sales in opening year

Group Sales Manager

AMResorts
07.2014 - 04.2016
  • Now Larimar Punta Cana Resorts & Spas y Secrets Royal Beach Punta Cana

Conference Service Manager

AMResorts
03.2012 - 07.2014
  • Now Larimar Punta Cana Resort & Spa y el Secrets Royal Beach Punta Cana

Education

N/A - Arquitectura

Universidad Iberoamericana (UNIBE)
Santo Domingo, Dominican Republic
01.2007

High School Diploma -

Colegio Bilingüe New Horizons
Santo Domingo, Dominican Republic
01.2003

Skills

  • Adobe Reader 90
  • Microsoft Word
  • Microsoft Excel
  • Microsoft Power Point
  • Inssist (TCA)
  • Opera
  • Sales & Catering

Certification

  • Customer Service Representative, Vimenca, 02/06/06
  • Western Digital Technical Support, 10/13/08
  • Seguridad Empresarial Contra Incendios - Vásquez Gil, 10/01/11
  • Diplomado de Organización y Planificación de Eventos, 09/01/12
  • Rising Star, Certificate of Excellence, AMResorts Meetings & Incentives Annual Conference, 10/01/13
  • CIS: Certified Meeting Specialist, 01/01/14
  • Gestión Hotelera, Universidad Iberoamericana, 09/01/14
  • Fastest Response Time, Certificate of Excellence, AMResorts Meetings & Incentives Annual Conference, 10/01/14
  • Be Your Customer’s Hero, Adam Toporek, 02/01/16
  • Loyalty – Leadership, Marriott, 07/01/19
  • Loyalty - All Associates, Marriott, 07/01/19

Timeline

Director (Senior Sales & Business Development)

Playa Hotels & Resorts
03.2024 - Current

Regional Director of Sales & Operations

Connect DMC
07.2022 - 03.2024

Associate Director of Group Sales

Melia Hotels International
10.2021 - 05.2022

Regional Group Sales Manager

Melia Hotels International
03.2021 - 10.2021

Hospitality Group Sales Manager

Grupo Puntacana
07.2019 - 05.2020

Group Sales Manager

Playa Hotels & Resorts
01.2018 - 06.2019

Group Sales Manager

AMResorts
04.2016 - 01.2018

Group Sales Manager

AMResorts
07.2014 - 04.2016

Conference Service Manager

AMResorts
03.2012 - 07.2014

N/A - Arquitectura

Universidad Iberoamericana (UNIBE)

High School Diploma -

Colegio Bilingüe New Horizons
Beatriz Llerena Miniño